El Septimo Geneva has announced yet another joint cooperation on their way to 30 locations across the world. The full bar and two public lounges of Arizona’s highly regarded Ambassador Fine Cigars flagship location will be branded as El Septimo. Ambassador’s private, members only lounge – in partnership with Davidoff – will not be impacted. El Septimo Golden Excellence Award Winner last year, Ambassador and owner Vartan Seferian have a long relationship with the luxury brand. The 2nd location in Arizona, this is already the 5th El Septimo Lounge & Bar since the goal of 30 was announced last year. La Maison El Septimo Cigar Lounge in Tucson was the state’s first.
Zaya Younan, CEO of El Septimo, says “Ambassador Fine Cigars is one of the oldest and largest premium cigar retailers in the U.S. They were El Septimo’s first retailer when we had entered the U.S. market, and they have been very successful in selling El Septimo cigars and accessories over the last year. They know our cigars very well, and El Septimo is a top-selling brand at their store.”
“I remember trying my first El Septimo cigar and I was fascinated with the quality and taste of their product line,” describes Vartan. In operation for more than 25 years now, and a cigar enthusiast since 1971, Sefarian also shares that “I have never seen a brand grow as fast as El Septimo has in its first year. Our customers are simply in love with their cigars.” Serving Scottsdale, Paradise Valley, and Phoenix, the lounge is located at 10810 N. Tatum Blvd. Suite 140, Phoenix, AZ 85028.
No El Septimo Lounge near you? Privada Cigar Club offers some of their blends. To find out more about the luxury brand, visit el-septimo.com.