The result of a mislabeled allotment of tobacco, the new blend from Blackbird Cigar Co. was never supposed to exist. The way the story goes, the honest mistake of a brand new team member went completely unnoticed until a batch of a planned project was rolled and then put through quality assurance measures. The blend – even though the percentage of each tobacco used was confirmed to be accurate – was not providing the experience that the Master Blender was anticipating. In the end, the percentages were right, but the tobacco differed from what the label said it was. So focused on what this cigar wasn’t, this artisan hadn’t taken a moment to appreciate what it was. Sharing the situation and the cigar with his colleagues, everyone suddenly came to the realization that that this was the happiest accident they could have been presented with.
Glitch will launch at TPE in Las Vegas next week in Robusto and Toro formats of three blends: Claro, Habano, and Oscuro. The Glitch Claro features an Ecuadorian Connecticut wrapper, Mexican binder, and filler from the Dominican Republic & the USA. The Glitch Habano has an Ecuadorian Habano wrapper, Mexican binder, as well as filler tobaccos from the Dominican Republic & the USA. The Glitch Oscuro is wrapped with Mexican San Andres, uses Dominican binder and the same filler tobaccos as the rest of the lineup.
“On behalf of the Blackbird Team, we are more than happy to announce this new product. For us, the feeling of a new creation is always a great motivation to keep growing in the cigar industry. This is an example of… listen to what the team has to say!! We can’t wait for you to enjoy this affordable but great cigar’” shared Jonas Santana, Blackbird co-founder. Simple but practical 20 count boxes are scheduled to ship out to retailers by early April at the latest. The 5 x 50 Robustos are set to be available for an MSRP of $6.10 each, with the 6 x 52 Toro listed at $6.60.